RoyBrooks! That was his name! His firm lives on but the great man himself passed away some years ago. Here, courtesy of an entry from the Daily Telegraph found on Google, is a taste of his inimitable (well, imitable but you know what I mean: trail-blazing, expectation-confounding, surprising, funny)
In the 1960s, Chelsea estate agent Roy Brooks was famous for his candid Sunday newspaper advertisements, in which he described a "house of ill-repute in Pimlico" as "still habitable, judging by the bed of rags, fag ends and empty bottles in one corner", and wrote of another property, "a lightly built member of our staff negotiated the basement stair, but our Mr Halstead went crashing through"
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